The Xiaomi Mi 11 was the first smartphone to be presented / launched with the Qualcomm Snapdragon 888 processor, having been available for purchase in China at 00:01 on 1 January. However, the coveted top of the range was not available for a long time, running out after just 5 minutes.
At the time, the number of smartphones sold during the first session was not revealed. Now, the manufacturer revealed that on January 1, more than 500,000 units of the Xiaomi Mi 11 were sold. Thus, it is possible to confirm that during the 5 minutes it was available, more than 1,500 Mi 11 were sold per second!
The confirmation was made during a celebratory event attended by Lei Jun and Lu Weibing, Xiaomi’s two top executives.
“Environmentally friendly” edition of the Xiaomi Mi 11 achieved an irrelevant number of sales
Xiaomi has decided to carry out a special launch for the Chinese market. Contrary to what should happen at its global launch, in China the Xiaomi Mi 11 arrived in two variants: “Green Edition” and “non-Green Edition”.
Basically, the environmentally friendly model did not arrive with a charger included, while the other version included the 55W charger. With this strategy, the manufacturer has placed the choice between a charger or helping the environment in the hands of its users. The sales figures end up confirming what was already suspected, the preference for the model with charger was overwhelming.
According to figures released by the brand, only 20,000 Mi 11 units were sold without a charger. Thus, Xiaomi Mi 11 Green Edition accounted for only 4% of total sales.
Xiaomi Mi 11 specifications
- 6.81 “inch AMOLED 2K screen
- 120Hz refresh rate and 480Hz touch response rate
- Brightness up to 1500 nits and support for HDR10 + content
- Qualcomm Snapdragon 888 processor
- Up to 12GB of RAM
- Up to 256GB of internal storage
- Triple rear camera: 108MP + 13 (ultrawide) + 5MP (macro)
- 20 megapixel front camera
- 4,600mAh battery with support for fast charging 55W (wired), 50W (wireless and 10W (reverse)
- Stereo speakers developed in partnership with Harman Kardon
- Android 11, MIUI 12.5
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