Manufacturers are increasingly betting on wearables. Gadgets that are a technological extension that you can easily use. This field includes smartwatches, earphones, smartbands and any other "wearable" gadget.
Xiaomi, in turn, is one of the brands that invests the most in the segment. An example of this is the success of its Mi Band smartband which has gained more and more fans over the years.
But in recent times it has not run for Xiaomi with brands like Huawei and Samsung gaining ground. Still, Xiaomi is in second place right behind Apple.
Huawei's growth and Xiaomi's fall
We can see from the chart above that Xiaomi even grew in sales from the third quarter of 2018 to 2019. However, it had a slower growth than competitors that has gained more market share.
Right now Apple dominates with 35% of the wearables market with Apple Watch and AirPods alone. But there is a highlight for Samsung which grew 156.4% compared to last year and today has 9.8% of the market. Huawei grew the most with 202.6% and now has a market share of 8.4% worldwide.
Finally, Fitbit, which has already dominated the market, is in 5th place with only 4.1% of the market and only 3.5 million units sold in the third quarter of 2019.
Apple continues to grow
Lastly, Apple continues to grow in the industry. Tim Cook, CEO of Apple, has increasingly given importance to this kind of gadgets and it is not surprising that this importance has been reflected in numbers. Still, Apple's prices are considerably higher than its competitors. Namely Xiaomi who occupies the second position.
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