For several years now, Xiaomi has established itself as one of the largest smartphone manufacturers in the world, managing to expand its popularity on a global scale. However, some of its greatest achievements remain in India, the second largest market in the world.
At a time when the brand continues to gain ground over its rivals in the various European markets, its leading position in India could not be more evident. Xiaomi managed to complete 14 consecutive quarters as a leader in the smartphone market, which accounts for a total of three and a half years.
Xiaomi has full control in India and it’s not just on smartphones
Xiaomi’s great success in India becomes even more impressive when we look at the results obtained in other market segments. For example, they have been isolated leaders in the television market for 10 quarters (2.5 years) and currently have more than 50% market share in the wearables segment.
Xiaomi’s dominance is evident and, although far from these results, a similar trend is already beginning to be observed in several European markets. In Spain, the manufacturer has already managed to take first place in the ranking of the most popular smartphone manufacturers.
By betting on the development of factories and ensuring that 99% of its smartphones are produced in India, Xiaomi further solidifies its position, in order to be able to bet strongly in the other international markets.
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