LEGO at the hands of Universal
With Universal itself, LEGO has teamed up to propose this new construction proposal. Combining the originality of the colored bricks and the knowledge in the record label’s musical world, Vidiyo has been created, a range made up of different models of characters and scenarios that the little ones can assemble and then make their own video clips.
I admit that at first the idea seemed unattractive: assemble the dolls, install an application and then what? It is widely known that augmented reality has never finished living a great boom And although it is used in many fields, it is always relegated to a specific and specific experience that rarely lasts over time – think, how many times have you used it on your phone other than to do the grace of turn or to try an app concrete for the first time?
However, here comes into play a app and, above all, a social network associated with it that will be in charge of encouraging and motivating the user to continue using its functions. Beyond putting pieces together, there is a lot of technology here with mobile.
Assembling the LEGOs
The first thing to do, as you can imagine, is to assemble the different characters and settings that the range offers. And for this, several concepts must be clear. The first corresponds to Beatbits, which are like small albums (pieces in a 2 × 2 square format), with printed images that represent different musical effects, dance steps or music accessories that will later come to life through the app, when you go to record a video clip. LEGO claims that there are more than 130 different ones.
You will find these BeatBits inside the boxes of the figures to be assembled, which are divided into two different varieties, the BeatBoxes and Bandmates.
- Beatbox– There are six different models, each accompanied by a minifigure representing a specific musical genre, a scan scenario, two special BeatBits and 14 random BeatBits. BeatBoxes can hold up to 16 BeatBits and display a building base on the outside that can be customized with mosaic-like LEGO pieces to suit each individual style.
- Bandmate: You will find up to 12 different ones, made up of minifigures and available in mystery boxes (you never know which one is going to touch you). Each of them comes with a special BeatBit and two random BeatBits.
The montages They are accompanied by their instructions sheet, like any LEGO set, and although they have some quite tiny pieces (watch out for younger children, not recommended for children under 7 years old), they are quite easy and relatively quick to assemble -especially in the case of the Bandmates; Beatboxes take a bit more time to have a bigger stage.
Once assembled, it only remains to get hold of the smartphone and “start” with the true purpose of the game.
The augmented reality app
As we pointed out, the grace of this whole story is in its application. Available for both Android and iOS, it offers a very colorful interface where the social component is the key. And the thing is that as soon as you enter, what you are going to see is a feed or board in which people upload their creations so that you can comment and like left and right. You can use hashtags, follow friends (of course) and even participate in activities with which you can later earn points that accumulate on your profile – it is essential to have a LEGO profile to enjoy all the options of the «social network» .
For the creation of video clips the operation is very simple: you touch the symbol of “Play”, You choose the song you want, your music band (made up of the LEGO figures you have previously assembled) and the mess. Something that I liked a lot is that while it is loading, the app shows you several warning messages about the dangers of looking at your phone all the time or disturbing other people, in case you play on the street. Very instructive for the little ones.
Now you just have to scan your figure and choose the background you want, displaying the environment in which you find yourself on the screen. Once decided, the dolls will come to life around you and you can start the “filming” of the video clip “, making the characters move and perform actions by clicking on their BeatBits.
At first it may sound a bit “complex” to a child, but it takes a few tries to quickly get the hang of it.
It goes without saying that the dolls of your band (you can scan several and combine them) are highly customizable, being able to change their clothes, clothes, accessories as well as choose the name of the musical group and even create an album cover. In the end it is to put imagination to the matter and develop creativity.
And what about security?
Perhaps the fact that your young child operates within a “social network” is not something that attracts you first. It is normal. LEGO has thought about it and therefore, the firm ensures that all the recordings that are uploaded are supervised by a human team, which will be responsible for filtering any content that they may consider inappropriate.
In this way, parents can rest assured that the child will never find an inappropriate image (after all, the space in which the dolls move is real and can be recorded anywhere).
The best and worst of LEGO Vidiyo
Let’s review what we liked the most and least about this new LEGO proposal:
- Offers a different way to interact with LEGOs
- The variety of stages and music is high
- The app is well developed and executed
- The social network is a safe environment for minors
- The LEGO experience itself (assembly) is short-lived
- The success of the range depends on the social network having users
- You need the child to have a smartphone
- At first it can be a bit complex (for a child) the process of creating the musical band
Price and availability
The first LEGO Vidiyo products (the firm says there are many more on the way) will be available in UK from next March 1st.
BeatBoxes are priced at € 19.99 while collectible Bandmate sets can be found with a € 4.99 label.
*The article has been translated based on the content of https://eloutput.com/productos/gadgets/lego-vidiyo-review-modelos/ by eloutput.com
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