The measure aims to improve the accessibility of the application. Captions are automatically generated in TikTok videos to give content creators more tools to make publications accessible to those with, for example, a hearing impairment.
This new option will appear after recording or loading the content, in the content editing menu. There, content creators for the social network TikTok will be able to activate the option of automatic captions before publishing.
The TikTok app has a new tool for content creators
The news was announced today (7) by TikTok on its official blog. There, the company stresses the importance of inclusion in society, because when a person feels included, he will be more comfortable to express himself and interact with the community. This is the ratio advanced.
Based on this premise, TikTok claims to continue working towards making its social network accessible to the largest possible number of users. Wanting to create and maintain a diverse community, accessibility tools and options are, therefore, one of the priorities of technology.
To fulfill this mission, TikTok is now introducing automatic captions. The option, for now only available in English and Japanese, will operate in a simple way, without the content creator having to have more work than to touch some buttons.
In this way, subtitles will be displayed in the video, automatically created. It is a simple resource that can improve the enjoyment of content by people with hypoacusis (hearing difficulties).
Automatic captions will gradually reach more countries and languages
In addition to hearing impaired people, automatic subtitles will also help the average user to enjoy the content when they cannot, or do not want to activate the audio. Depending on the context, it will be a useful tool.
It should also be noted that the transcription and automatic subtitling services have improved significantly over the years. Partly due to artificial intelligence algorithms, as well as other software implementations for the same purpose.
Take, for example, the option present in Google Chrome for the same purpose. There we can also activate subtitles in real time to enjoy the most varied content played in the browser.
In addition, automatic captions have also been implemented in Google Meet and Zoom services. As these platforms grow in popularity, so do their accessibility tools.
Finally, the company announced that support for new countries and languages will gradually be added to its social network.
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