The year 2017 has ended and by this time reports from various companies are becoming known. Now is the time to close the balance sheets and draw the appropriate conclusions from another year of operation. While not official data, let's look at what was Nokia's performance in the last three months of the year.
Nokia returned to the market in 2017 by HMD Global after a less good time under Microsoft. This time, the mythical Finnish company bet on a new operating system, Android. The most widely used globally and whose only real rival is iOS.
See also: Huawei. What do you tell us about the trends and future of Android technology?
Throughout the year there were several equipment presented, with bets in various market segments. With features that fit each of your target audiences, there are Nokia smartphones for every taste. The offer is vast, but will they have won the public's preference?
The data that was being revealed throughout 2017 was promising. These showed that the Finnish company was on the right track. Its growth has been pleasant, finding itself on the right track to return to the spotlight.
Already in the last three months of 2017, this pattern has remained. Nokia will have sold a total of 21.5 million handsets in this period, very encouraging numbers. This data is from Counterpoint Research, provided exclusively to NokiaPowerUser.
Nokia recorded 32% growth compared to the third quarter of 2017
The above figure represents a 32% growth compared to the previous three months of the same year. It is recalled that between August and October 2017, sales of 16.3 million Nokia devices were reported.
With the reach of this number, Nokia enters the seventh position of companies with more devices sold in this time period. Apple dominated the table, with Cupertino's company selling the highest in the last quarter of 2017, according to IDC.
However, it is not explicit from Counterpoint Research which equipment contributed to this number. We do not know if mobile phones continue to top Nokia's sales chart, such as between August and October.
What the market analysis firm claims is that the brand's diverse portfolio has made a major contribution. The quality of its products and the various price segments contemplated would have been paramount in achieving these numbers.
These numbers show a continuity in the sustainable growth that the new Nokia had throughout 2017. Gradually the Finnish company has been gaining new customers and the future looks bright for the company.
Relevant subjects at EBox:
Samsung Galaxy A8 2018 is already receiving Android update
Huawei MediaPad M5. We already know the specifications of the Android tablet
Microsoft will launch Surface Book 2 cheaper and with the same Windows 10