Despite continuing to be the streaming platform of choice for millions of users, Netflix has more and more rivals that are “stealing” some of its market share, such as HBO UK, Disney + and Apple TV +. So it is not surprising that we have seen the company implement several new features over the past few months.
However, the latest implementation will not be to the liking of many users. Netflix announced the arrival of a feature called “Downloads For You” that basically automatically downloads recommended movies and series.
Still, it is important to note that this feature can be easily turned off from the download tab. For users who decide to activate this feature, they will have 3 options available regarding the dedicated space for downloads: 1GB, 3GB or 5GB.
New implementation on Netflix had already been tested a few years ago
Even though they did it in a slightly different format, Netflix had already put a very similar feature into practice a few years ago. At the time, its name was “Smart Downloads”, and it presented itself with some important differences.
Unlike this new feature, it only downloaded series you were already watching, ensuring you always have new episodes to watch, even when internet access failed.
Most likely, this new implementation has the main objective of “advertising” the contents present in the Netflix catalog. In this way, you will end up being constantly tempted to start watching new series and movies, which probably would not have happened otherwise.
The new functionality has already started to be made available to all Android smartphones globally. Regarding the version of the application for iOS devices, Netflix confirmed that the implementation will be made soon.
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