The past year has been a great success for Microsoft with the launch of its new generation consoles and the news of the millionaire acquisition of Bethesda, one of the largest video game studios on the planet. According to company executives, this acquisition strategy is to be maintained, so we can expect great news soon.
The news of Microsoft’s purchase of Bethesda surprised the industry, as the company was in the habit of acquiring smaller studios or even independent producers to reinforce the Xbox catalog offerings.
Microsoft has a lot of money to spend
An acquisition like Bethesda implies a considerably different investment, which even reached $ 7.5 billion. The deal also reveals that Microsoft has money to spend and will continue to open its portfolio to compete with the exclusives offered by the competition.
At this moment it is difficult to say which studios are in the sights of these sharks, but it seems certain that 2021 will be a year of huge surprises and a lot of investment in video games.
There are rumors of a possible Microsoft onslaught on Rockstar Games, but the truth is that it would be difficult for Take-Two Interactive to give up its main studio. The Grand Theft Auto franchise alone would certainly be worth far more than the numbers involved in the acquisition of Bethesda.
However, if there is a company with enough capital to cause such an earthquake it would be Microsoft, and looking at possible future profits until it would not be badly thought out.
According to rumors originating from people with access to privileged information within the video game industry, several large capital companies are studying the purchase of development studios.
2021 will be an important year for the industry
In addition to Microsoft there is talk of investments by Amazon, Google and, of course, Sony. The first two are taking certain steps through video game streaming services, with Sony certainly wishing to cement its market leadership position.
Who ends up benefiting from this situation is the consumer, who can thus have access to more varied offers regardless of their platforms of choice.
Curiosity is still piqued to see how the whole current scenario will be changed by these movements and the potential impacts of 12 difficult months marked by a pandemic.
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