As soon as Apple published the results for the second fiscal quarter of 2020, the company emphasized the iPhone 11. Apple claims that the iPhone 11 is the best-selling device in China, within its segment. Market research firm Counterpoint confirmed this.
According to data from Counterpoint, the best-selling smartphones in the Q2 2020 were: iPhone 11, Oppo A8, Huawei Honor 9X, Vivo Y3 and Huawei Mate 30 5G. Apart from the iPhone 11 and Mate 30, the rest of the equipment belongs to the entry-level segment.
Still, it is an impressive feat, given the heavy competition that Apple has in China. However, since the iPhone XR, Apple has been regaining ground in the Asian market. The launch of these iPhones below 900-1000 euros has been a key strategy for Apple.
iPhone 11 is a “best seller” worldwide
In addition to China, Counterpoint also revealed that the iPhone 11 is the best-selling smartphone in other markets. These include the United States, Germany, the United Kingdom and Japan. In addition, in the United Kingdom and Japan, Apple occupies 4 and 3 places in the top 5, respectively.
So, despite the global pandemic, Apple managed to stay strong with sales of iPhone 11. Eventually, even Apple had to surrender to the “cheaper” smartphone market, even though iPhone 11 is far from being considered. economic.
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