Over the past few years, livestreams on Instagram have become increasingly popular, with millions of users taking advantage of the feature every day. Today, it has been revealed that content creators will receive a fantastic surprise that could take livestreams to a new level.
From now on, it will be possible to make livestreams of up to 4 hours. This change represents a 4x increase, with the original limit being only 1 hour. However, the social network stresses that only users with an immaculate profile will be able to take advantage of this new implementation.
Covid-19 pandemic may have been the main reason for news on Instagram
No reference was made to this possibility, but it would not be surprising if the conditions created by the current pandemic had been crucial to Instagram’s latest decision.
With the livestreams limit set to 4 hours, it will allow content creators to hold much longer events. We will have longer concerts, more complete interviews and also the possibility of holding long-term tele-school events.
In addition, it was also revealed that soon, it will be possible to archive streams for up to 30 days. This novelty, when implemented, will work in exactly the same way as Stories. I recall that users can also store their streams through their publication on IGTV.
More and more Instagram is becoming one of the most important social networks, especially with the many features that it has received over the last year. In addition to the many features of creating video and making livestreams, it is also important to highlight the many new features with regard to online shopping.
We will certainly continue to see Instagram betting on the development of new tools in order to “commercialize” its platform even more.
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