With the end of 2019, it is time to take stock of the behavior of the smartphone market. The usual market research companies, such as Counterpoint or Canalys, have already released their data and this shows that Huawei managed to maintain the second position.
Despite the problems that the Chinese faced, in 2019, with the USA, Huawei remained as the second company that sells more smartphones worldwide, Only Samsung was above, having even registered an increase in its sales.
Huawei remained in second place in the world hierarchy
The released data shows us that Huawei managed to sell around 240 million copies throughout 2019. This figure represents yet another record for sales for the Chinese, which assumes greater importance due to the problems it has faced with the USA.
Note that the Huawei Mate 30 Pro only arrived in UK almost at the end of 2019. Something similar happened throughout Europe, because the smartphone did not have the Google services installed. Therefore, we can say that China was preponderant for the numbers reached.
At the top of the hierarchy, an unshakable Samsung remains. The South Korean giant has approached the 300 million smartphones sold worldwide, representing a growth of about 2%, compared to 2018.
Closing the top-3 is Apple with numbers close to 200 million. The North American registered a decrease in its numbers, largely because of the little success that the iPhone XS had in the market. This direction was reversed with the launch of the iPhone 11, but not enough to prevent a fall compared to 2018.
Xiaomi and Oppo continue to face the giants of the market
Fourth, we have a Xiaomi in clear growth. Its sales were around 125 million worldwide. In UK alone, the Chinese opened four Mi Stores in 2019.
Immediately afterwards, Oppo appears, despite its little expression in UK, once again asserting itself as one of the most important technologies in the world. Incidentally, this was slightly behind Xiaomi, having recorded sales of around 120 million.
Finally, note that this was the second consecutive year in which there was a global contraction in the sale of smartphones. The year that is now starting will be equally challenging, especially due to the recent trade war between the USA and China and the recent outbreak of Coronavirus.
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