Byte is the most recent video creation app (available for Android and iOS), materialized by one of Vine’s creators, Dom Hoffman. The company recently published more details about its partner program, which will reward creators for ads, similar to YouTube.
In this way, the publication specifies that content creators will be entitled to 100% of ad revenue, at least at an early stage. Byte will create a “piggy bank” every 120 days, where the creators will receive the values according to their views during that period.
Therefore, the more popular a content creator, the greater their earning potential. Byte also advanced that there will be “payment brackets”, where all partners within a bracket will receive the same amount, so that the system is fair for everyone.
Byte is looking at ways to reward creators
At an early stage, this is an attractive system. However, if Byte allocates all revenues to the creators, the platform will hardly be able to be sustainable or profitable for the company itself. Byte itself admits that this system will only last for the initial phase of the platform.
This is simply a way to attract users and creators to the platform. Vine was once quite popular but the short video application market was filled by TikTok, which is already enjoying extreme popularity all over the world, mostly in America and Asia.
Only time will tell if Byte will prove to be a popular platform, as everything depends on the acceptance of the community and users. Perhaps this form of attractive monetization will win enough users.
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