Although there is little time to launch the new iPhone 12, the rumors have been favorable with your information. For now we have an idea that we will have 4 new models.
That is, a model more than is normal. An alleged iPhone 12 Mini that could (even) have a serious impact on the smartphone market worldwide.
iPhone 12 and all its models
- iPhone 12 Mini
- iPhone 12
- iPhone 12 Pro
- iPhone 12 Pro Max
Selling Premium iPhones is (now) a background
Before starting to develop the subject, it is worth mentioning that this is an opinion article.
Apple’s goal has changed considerably in recent years. We saw a company that was seriously focused on hardware changing the ideology for software and subscriptions.
Apple TV +, Fitness +, Arcade, Apple Music are some of those who want to earn a monthly share for the service. However, there is only one way for customers to have this service. That is, they need an Apple device.
The new iPhone SE was the first example of how Apple wants to attack the smartphone market at a competitive price. A mobile phone with top-of-the-range specifications and an old design at an attractive price
iPhone 12 Mini will be an intermediate model to fight Android smartphones
Apparently, the new iPhone 12 Mini will bring a different ideology. We are not talking about an “à SE SE” design. We are talking about a totally different processor and a design identical to the iPhone 12. It is said that the “Mini” will feature the B14 chip. In other words, a new processor and inferior to the A14 that is expected in iPhones 12.
However, this chip will bring the value of the iPhone 12 Mini down here. This is perhaps the first time that we will see Apple offering an iPhone at a price well below expectations.
I will not dare to throw values into the air, however, we are hopeful that the new iPhone 12 Mini can arrive with an even more competitive value than the iPhone SE 2020.
What to expect from the iPhone 12 Mini
We hope that the iPhone 12 Mini will bring a little of the ideology of the iPhone SE 2020. That is, a quality smartphone at an attractive price.
In fact, I believe Apple’s goal is even more daring. This new “mini” could be the phone that will open the real battle between iPhone and Android. This is because if it has a good price, it will be directed to give one more option to all those who buy Android mobile phones
This is the audience that Apple does not and has never had. It goes without saying that it is a desirable audience. As much as they spend less on hardware, there is no reason to have a monthly subscription to one of their services.
In short, I am excited to see the new iPhone 12. I fully believe that this could be an even more competitive year between Android and iOS.
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