When everyone believed that a true rival to Spotify would be very unlikely to emerge, Apple Music emerged. Although it has failed to overtake its big rival, Apple's music streaming service is becoming increasingly popular.
Interestingly, it's not just in Tim Cook's company ecosystem that the service has become popular. Also for Android smartphone users, the streaming service continues to grow surprisingly in popularity.
According to new statistics published by reputable Sensor Tower, Apple Music is more popular than ever in the Google Play Store. In the first quarter of 2019, it reached over 3.8 million new facilities, the highest since its launch.
Apple Music is becoming increasingly popular on Android smartphones
As you can see from the chart below, the number of installations fell sharply between the end of 2017 and the beginning of 2018. However, since its lowest number (2.3 million) in the second quarter of last year. The trend has completely reversed.
Since its launch on the Google Play Store in late 2015, the Apple Music app has accumulated over 40 million installs on Android smartphones. However, it is important to note that these values do not reflect the number of paid subscriptions. But a large increase in the number of installations will surely be reflected in an increase in the number of paid subscriptions as well.
According to the latest information, Apple's music streaming service has over 56 million subscribers. While Spotify is already close to reaching the impressive 100 million mark. Whereas Spotify has been out for over 10 years and Apple Music is only 4 years old. It will be safe to say that Apple's service is being a big hit.
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