Over the last few years Amazon has become the largest online store ever, making all kinds of products available to its users. For on Amazon you can find literally everything you can imagine.
With its growing popularity, it quickly began to prove to be a serious threat to physical stores. Not only small merchants, but also for large surfaces.
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After implementing some innovative stores where customers can just pick up products and leave the store, the online commerce giant will now try a new, more classic approach.
So the company today opened its first physical store in New York that will function as traditional retailers. "Amazon 4-star" presents itself as an ordinary store where customers can find the most popular products from the online store. Therefore, articles from various segments will be present.
Amazon opens its first traditional physical store in New York
As its name implies, the most popular and most sought after products on its online platform will be featured. Thus, among the various segments present, you'll find books, toys, games, small appliances, smartphones and other gadgets.
Their prices will be identical to those charged online, even offering a special price for prime subscribers. This new strategy by the e-commerce giant could cause even more competition problems. Especially if they can continue to offer their products in-store at prices identical to their online platform.
Many see Amazon as the best thing that has happened in the world of online shopping, while many others look at Amazon as a kind of parasite that will eventually destroy commerce as we know it.
Finally, one thing is certain, Amazon continues to see unbelievable growth in all its ramifications. And there don't seem to be any plans to calm down. We can only wait and see what the results of this new store will be. If they are positive, surely we will see more to be inaugurated soon.
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Source | Via